Believe it or not, in this era, either you choose to become a paranoid, use all of your energy and work very very hard; otherwise, don’t work hard at all. Because a little bit of hard work is the same as the result of no hard work. In the end, I am just moved by myself. All is in vain.
When I saw this figure, I was taken aback: In 2007, American consumers bobought a total of 5 million songs. In 2016, this number was 8.7 million, and the number of songs bought increased a lot. However, most songs have only been sold less than ten times, and some have only been sold once or twice.But talking about the statistics of songs that are sold more than one hundredtimes, the data for this past decade basically stay the same, about 350,000songs, almost no change at all. Going a step further, songs that are sold over 10,000 times are less than one hundred, and the singers are always those people, with little change.
Some thing similar also happened in the film industry, book industry, and cultural industry. The overall trend is certain: a few products occupy a large market, and the winner-take-all phenomenon is gradually becoming apparent. In other words, in this world, although there are many types of products, once they are not selling well, they are destined to sink into the tide and are not known.
In a refined sentence: “Either you become outstanding, or you are out of the game, there is no middle ground.”
The cost of launching a new song is very low, but it is very difficult to make it a household name. Unless it becomes popular in every corner like “Hip-Hop in China”, or you will have to endure the fate of writing a song but no one cares about it.
A passage in “The Great Destiny of Mankind” occurred to me: “There will be only two kinds of people in this world in the future, one is a normal person who is busy and inactive, and the other is a god-man who changes the world; the later is minority.
In any case, the data of this era has already indicated one thing for sure: this is a winner-take-all era. Although we have many products more than ever before, the attention is still on the minority, and it will always remain the minority.
It turned out that we thought it was the 80/20 rule, but now it is even less optimistic. It is likely to become 2% and 98%.
This also explains a phenomenon: why rich people are getting richer and poor people are getting poorer.
But if you understand the concept of winner-take-all, you can understand that as information becomes more open, resources will be more and more in the hands of a few people, and it will be more and more solidified.
This is the well-known Matthew effect: “Everything, we must double it to make him redundant; if not, we must take away everything he has.”
In other words, rich people get richer and the poor become poorer.
In the face of this era, the only thing we can do is to believe that the individual has never solidified and that the individual can be changed through mad efforts. Believe that in this era, either you choose to become a paranoid, use all of your life and energy to work hard; or otherwise, don’t work hard at all.
Because a little bit of hard work is the same as the result of no hard work. At the end, I cannot move anyone except for myself. It is all in vain.
This world will always be so cruel.
You might ask, how to deal with the uncertainty of the future? Are we hopeless?
What I want to say is that, what is more terrible than class rigidity is IQ solidification. Talents with a solidified IQ are truly hopeless. Those who do not study, those who are unwilling to progress, those who know nothing, and those who only make decisions based on experience and intuition are destined to have no hope.
In the general environment of social class determination, fortunately, the individual is never determined and subject to change with effort.
There are too many people around us, seemingly obscure, but quietly working hard. Then suddenly one day, he became a super individual, turned his work into a hit, and turned himself into sunshine. But such a person is always a minority, although lonely, but shining light.
Wish whoever reads this article, will become such a person.